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Case study, medical aesthetics, 2026
A custom med spa site with a blog fed by an outside SEO platform and clean hand-offs to the client’s CRM team.

The challenge
A doctor-led med spa in Maryland needed a custom site that felt like a boutique and would keep publishing articles without a developer touching it. Their CRM is managed by a separate specialist, so the site had to slot cleanly into that workflow.
What I built
Full-bleed hero, a split navigation with a centered wordmark, treatment cards, reviews and a strong booking band, restyled in the spa’s own palette.
The Insights section pulls articles from the client’s SEO content platform, so new posts appear on the site, in the sitemap and with their own pages automatically.
Forms and booking buttons are wired to clear integration points the client’s CRM specialist can manage without editing code.
Screens


More work
Tell me what you’re building and where you want it to go. I read and reply to every message.
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