MJ Refined Aesthetics
An editorial site for an injector-led aesthetics practice, with 23 treatment pages, structured data for every procedure and an llms.txt built for AI search.
Websites by industry
Websites for Med Spas & Aesthetics Practices
A page for every treatment, booking one tap away, and SEO that ranks each one.
In short
What your site needs to do
I build custom websites for med spas and aesthetics practices: a dedicated page for every treatment, booking connected to your scheduling platform, structured data that describes each procedure, and a design that looks as considered as your work. Patients search treatment by treatment, so the site is built to rank that way.
What I build
The parts that actually bring in customers.
One page per treatment
Botox, filler, microneedling and the rest each get their own page with benefits, candidates and FAQs, so each can rank on its own.
Booking without friction
Buttons go straight to Jane, Vagaro, Boulevard or whatever you book with, from every page.
Claims you can stand behind
Copy is careful with medical claims, keeps your disclaimers intact and never promises results.
Before-and-after done right
Consented result galleries that load fast and are organized by treatment.
Medical structured data
MedicalBusiness and MedicalProcedure schema so search engines and AI assistants understand your menu.
A boutique look
Editorial typography and real photography instead of the same template every spa in town uses.
Examples
Sites I’ve built
Beauty Spot Med Spa
A custom med spa site with a blog fed by an outside SEO platform and clean hand-offs to the client’s CRM team.
Tesser Wellness
A calm, warm site for a San Diego massage and wellness practice, with a page for each modality and online booking.
Common questions
What should a med spa website include?
At minimum: a page for every treatment you offer, clear pricing or consultation information, provider bios with credentials, consented before-and-after photos, reviews, and a booking button on every page. Each treatment page should answer what it is, who it is for, what to expect and common questions.
How do med spas get more patients from Google?
By ranking for specific treatments in their area, not just their name. That means dedicated treatment pages, local business details that match everywhere online, a well-maintained Google Business Profile, reviews, and a fast mobile site.
Can you connect my booking software?
Yes. I link or embed whichever platform you use, such as Jane, Vagaro, Boulevard or Mindbody, and can wire forms to your CRM.
Related
Services and other industries
Have a project in mind?
Tell me what you’re building and where you want it to go. I read and reply to every message.
[email protected]